Naming Rights

The environmental movement was suckered into using terms that could easily have been coined by a fossil-fuel PR (Public Relations) department or a lawyer who writes disclaimers for a living. For example, global-warming sounds like a swim in Jamaica. Climate-change sounds refreshing, something to break the monotony. How about we start using terms not quite so soporific, such as Thermageddon, climate collapse or planetary heat death.

~ Roedy (1948-02-04 age:70)